Digital Marketing Manager - #1686990
Smile White
Job description
Position: Pay-Per-Click (PPC) Manager
Location: Leeds, UK – Office-based
Salary: £50,000 - £65,000 per year (DOE)
About the Role
We are looking for a highly analytical and results-driven PPC Manager to lead our paid search strategy across Google Ads and SA360. This is a high-impact role where you will manage large-scale campaigns, optimise performance, and drive lead generation and B2C e-commerce growth.
Key Responsibilities
- Develop and manage high-budget PPC campaigns (e.g., £250,000+ per month) on Google Ads & Search Ads 360 (SA360).
- Optimise bidding, audience segmentation, and creative testing to maximise ROAS.
- Set up and manage Google Tag Manager, Google Analytics, and conversion tracking.
- Drive lead generation and B2C e-commerce growth using performance marketing KPIs (CPC, CPM, CPA, CTR, ROAS).
- Work cross-functionally to improve ad creatives and landing pages for better conversion rates.
- Keep up to date with industry trends, privacy regulations (GDPR), and digital advertising best practices.
Key Requirements
5+ years of PPC experience, specialising in Google Ads & SA360.- Proven success managing high-budget PPC campaigns (£250,000+ per month).
- Expertise in tracking and analytics tools (Google Tag Manager, Google Analytics, attribution modelling).
- Experience in lead generation and B2C e-commerce performance marketing.
- Strong analytical mindset, comfortable making data-driven decisions.
- Knowledge of A/B testing, audience segmentation, and creative optimisation.
- Understanding of privacy regulations (GDPR, CCPA) in digital advertising.
Why Join Us?
- High-impact role in a fast-growing company.
- Access to cutting-edge tools and career development opportunities.
- A collaborative, data-driven work environment.
- Competitive salary (£50,000 - £65,000 DOE).
If you are a PPC expert looking to lead high-performance campaigns, we would love to hear from you.
Job Type: Full-time
Pay: Up to £65,000.00 per year
Schedule:
- Monday to Friday
Application question(s):
- How many years of experience do you have managing PPC campaigns with a monthly budget of £250,000 or more?
- Are you available to work from the office five days a week?
- How many years of experience do you have using Search Ads 360 (SA360) in a professional setting?
- Work Location: In person
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