SEO Account Manager - #1755078

About Us

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning performance marketing and data and technology. Fuelled by a deep understanding of consumer behaviour, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com

Role Description

The SEO Account Manager will play a pivotal role in the SEO team; supporting the SEO management team, coaching Executives and Analysts, connecting with other channel teams, and critically ensuring that their clients are superbly serviced, retained and grown.

A critical requirement of the role is to develop excellent client relationships, ensure quality of work from Analysts and Executives, and to support Account Directors in efficient production of their requirements.

The successful candidate will be expert in producing and briefing best in class SEO deliverables including keyword research, content gap analysis, technical audits, content recommendations and competitor analysis.

They will have an excellent grasp of industry-leading tools, a keen eye on the latest SEO news and trends, understanding of AI and search alongside ideas as to SEO will grow and be supported in the future.

The successful candidate will need to work closely with agencies partners to ensure that the full value of SEO is communicated and to ensure that SEO is integrated with other channels, for example PPC and Media.

They will be required to support and at times lead in, production of scopes of work, production of POVs and new business support.

Responsibilities

• Supporting the SEO team to ensure client performance is at an optimal level
• Working with SEO Strategy Managers to ensure all clients have a future proof, strategic plan in place
• Ensure the team is achieving against all outlined business KPIs
• Managing SEO workload and workflow for a number of individuals
• Ensuring all team and project deadlines are met
• Supporting strategy, communications and delivery for high-profile SEO accounts
• Training, mentoring and developing SEO Leads and Executives of varying skill levels
• Identifying, highlighting & proposing key growth opportunities across the client-base
• Supporting on developing and attending new SEO business opportunities
• Educating the wider business on SEO benefits, best practices, etc.
• Supporting the integration with London
• Analysis of key data and providing insights / statistical analysis
• Helping to identify, raise and solve client issues/problems
• Any other duties as deemed fit by the business

Requirements

• An exceptionally strong knowledge and understanding of everything SEO
• A high-level of technical SEO proficiency with experience managing and implementation strategy for large-scale e-commerce and international SEO websites
• Experience managing a team or a number of individuals
• A demonstrable track record of providing ROI through SEO strategy
• Good project and/or workload management skills
• The ability to manage multiple tasks and tight deadlines
• Strong business writing skills and ability to communicate with board-level members
• Amazing interpersonal and relationship development skills
• Strong presentation skills – comfortable in front of large audiences
• Commitment to embracing change and adaptability
• Advanced knowledge of Microsoft Word, Excel and PowerPoint
• Proactive approach to work

Employee Transparency

At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands is an equal-opportunity employer and is committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.

Please reach out to our Talent Inclusion Specialist Jess at [email protected] if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application.

THE PERKS

We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits:

• Flexi–leave, with 25 days annual leave to be taken as the minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year
• Free breakfast and free lunch
• Early finish Fridays
• Core Hours (Mon-Thurs, flexible start/finish times)
• Retail discounts
• Electric vehicle salary sacrifice car scheme
• Wellbeing programme, including Headspace & flu jabs
• Interest-free season ticket loan
• Paid time off for Volunteering
• Group Income Protection
• Life Assurance
• Private Medical Insurance or Health Cash Plan (dependent on level)
• Group Personal Pension Plan with matched contributions from 3-6%
• Generous Parental Leave & Pay
• Independent mortgage advice
• Financial education
• Employee Assistance Programme
• Free eye tests
• Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!