Digital Performance Marketing Manager - #2081614

Digital Performance Marketing Manager

£40,000 – £45,000 DOE

Outskirts of Leeds - 4 days onsite

Fashion & Retail

ThePlaceToBe are proud to be partnering with a growing retail brand who are continuing to invest heavily into their ecommerce and digital offering. As part of their next phase of growth, they’re now looking for a commercially focused Digital Marketing Manager to take ownership of acquisition and retention marketing activity across multiple digital channels.

About the role…

This is a performance-driven digital marketing role focused on driving profitable customer growth across paid media, CRM and organic social channels. You’ll play a key role in shaping and delivering digital marketing activity that improves customer acquisition, retention and overall brand performance.

What you’ll be doing day to day…

• Owning and managing customer acquisition activity across paid social, PPC and other digital channels
• Leading CRM and email marketing activity, including lifecycle campaigns, customer retention and automated journeys
• Driving organic social performance and helping shape content and channel strategy
• Monitoring and optimising campaign performance, budgets and ROI across all digital activity
• Using data, analytics and insights to identify opportunities for growth and improved performance
• Working closely with internal teams and external agencies to ensure campaigns are aligned and delivering against commercial objectives
• Supporting wider brand and ecommerce campaigns, launches and promotional activity

About you…

This role would suit someone who thrives in a fast-paced ecommerce or retail environment and enjoys balancing performance marketing with brand growth and customer engagement. You’ll be commercially minded, data-driven and confident managing multiple digital channels.

What we’re looking for…

• Previous experience in a Digital Marketing Manager or Performance Marketing role within retail, ecommerce or consumer brands
• Strong understanding of paid media, customer acquisition and retention strategies
• Experience across CRM, email marketing and lifecycle campaigns
• Knowledge of analytics, reporting and campaign optimisation
• Experience managing or supporting organic social activity
• A collaborative approach with the ability to work closely with creative, ecommerce and wider marketing teams

Sound like you? Or open to hearing more about your next move? Drop me a message

Are you? Or open to hearing more about your next move? Drop me a message