Regional Sales Manager - North - #2106799

Regional Sales Manager
Northern England
£40,000 - £45,000 per annum + Car & Un-capped Commission (OTE £80k in Y1, £100k+ in Y2)

A well-established, fast-growing catering equipment manufacturer is seeking an experienced Regional Sales Manager to develop and grow its presence across Northern England.

The Role:

This position is predominantly new business focused and will suit a true hunter. You will be responsible for opening the Northern market, building relationships with independent and group operators, and driving sales through demonstrations and partner dealers.

Key Responsibilities:

• Developing new business across Northern England.
• Working closely with proactive dealer partners to generate and convert opportunities
• Organising and hosting live product demonstrations (typically 2-3 per month)
• Targeting restaurants, casual dining, and hospitality operators
• Managing the full sales cycle from prospecting through to close

What We're Looking For:

• Background in hospitality, foodservice, or catering equipment sales
• Comfortable selling premium equipment with a consultative approach
• Thrives in a target-driven, high-activity environment
• Self-motivated and effective when working from home
• Has credibility with chefs and operators (ex-chefs or those with strong kitchen exposure are particularly well regarded)

What's in it for You?

• £40,000 - £45,000 per annum basic salary
• OTE £80,000 in year one, rising to £120,000+ in year two
• Additional bonus incentives & salary increase potential
• Pension scheme & other benefits

About Cast UK

Cast UK is a leading executive consultancy, providing national recruitment solutions to both clients and candidates. Specialising in HR, Procurement, Buying, Supply Chain, and Logistics, each member of our specialist team has a professional background specific to their recruiting sector. With this unique insight and knowledge, our consultants are able to place individuals from trainee through to main board. For more information on Cast UK and a complete list of all of our current vacancies, please visit .