Sales Manager - #2196497

Introduction to the Role

ROLE: Sales Manager

MARKETS: English speaking

LOCATION: Leeds. Hybrid – 2 days per week in the office.

REPORTS TO: Director of Business and Strategy

SPACE: Training Solutions / Virtual College by Netex

SALARY: £50,000

ACCOUNTABLE FOR: Leading a new business and account management sales team to achieve financial budgets and improved customer experience.

TEAM RESPONSIBILITIES: Recruit, train and develop a high performing sales and account management team working as part of a contribution function across the business.

The Overall Aim of the Role is to:

The purpose of this role is to lead both account management and new business activity for Virtual College. The Sales Manager will support and coach a team to manage a portfolio of Virtual College by Netex customers ensuring annual renewals and income growth opportunities are secured and achieved. Leading by example the Sales Manager will be responsible for business development activity, a Renewal & Retention Strategy and working collaboratively across to business to ensure our customers are supported and empowered to achieve first class learning experiences.

Expectations of the role

• Develop, train and coach a strong team to achieve individual, team and organisational objectives
• Work with the Director of Business & Strategy to develop and enhance the Renewal & Retention Strategy
• Develop and deliver a business development plan that provides objectives for your priority or growth sales areas
• Directly account manage high profile/high investment accounts
• Deliver on a set KPI’s and measures to support cross sales teams’ targets
• Work with the Marketing team to roll out a series of customer nurture campaigns (including automated nurture comms, webinar series, customer surgeries, Roundtables, and feedback workshops, etc as appropriate)
• Support the relevant Director of Business and Strategy where appropriate on wider business projects
• Work closely with the relevant Director of Business and Strategy to accurately forecast income and monitor the development of new business/renewal/up sale pipeline
• Increase value of accounts through spotting opportunities and recommending additional product or service uptake
• Work with CRM to capture accurate market and customer data ensuring consistent usage across the team
• Lead on recruitment, induction and periodic training for your sales circle

Key Accountabilities and Responsibilities:

People Management

• Manages performance by objectives and encourages an environment of self-accountability.
• Empowers the team to fulfil their job role successfully through effective training and coaching.
• Works closely with the relevant sales leader to effectively manage and improve under performance.
• Manages attendance, absenteeism, and resource across the team to always ensure sufficient cover.
• Works and manages the team flexibly within the wider Sales team to compliment resource gaps when necessary.

Relationship Management

• Support the team to build strong relationships with existing customers with the aim of increasing customer spend and reliance on relevant products and services.
• Be personally responsible for some direct customer account management and contribute to the overall renewals and existing customer income targets.
• Work with customers to gain insight and feedback into our products and services to support future campaign plans and product proposition.
• Lead, review and enhance the renewals and retention strategy with transparency and in consultation from the team
• Support the roll out and maintenance of customer account plans empowering the team to proactively plan for customer growth and retention
• Responsible for reporting on renewal status and customer income insight

Business Development

• Lead new business development strategies and go-to-market plans through direct activity and activity co-ordinated in other areas of the sales team
• Works closely with the team to identify business development opportunities within our existing customer portfolio
• Own a personal sales budget to demonstrate best practice and stay close to the market

Process Improvement & Sustainment

• Develop and deliver a sales campaigns process to support planned and ad hoc campaigns
• Actively contributes to cross company process improvement projects where appropriate
• Identifies CRM improvements to support campaign delivery
• Approaches processes roll out with optimism ensuring team members are fully trained with all the necessary resources available to them.
• Work directly with the Product, Technology and Marketing teams to ensure campaign success.

Learning Technology Advice

• Has a detailed understanding of the services, products and packages delivered to customers.
• Responds to client opportunities, defining requirements and advising on appropriate and innovative learning technology solutions.

Other

• Working as part of the sales team - contributing ideas to support the organisation to meet business plan priorities, targets, and milestones.
• Supporting other activities that fall within the role’s capabilities as directed by your line manager.
• Working within ISO frameworks and adhering to company policies and procedures.

Experience and Person Profile

Skills

• Coaching skills
• Delegation skills
• Can manage and lead with empathy
• Strong performance management skills
• Strong questioning skills
• Exceptional listening skills
• Understands a customer’s requirements
• Strong written communication
• Presentation skills
• Strong technical knowledge and explains in non-technical language
• Self-motivated
• Resilient and Tenacious

Knowledge and Experience

• Experience of managing people
• Experience of using CRMs (ideally Dynamics 365)
• Experience or understanding of the eLearning market
• Experience in a consultative B2B sales environment
• Experience managing client’s expectations
• Experience managing customer accounts worth £20k

Attitude and Behaviours:

• To support and adhere to Netex Group Values and Behaviours – essential

The closing date for applications is 13 December 2026, however we reserve the right to close this vacancy early should we receive a high volume of suitable applications.