Senior Paid Social Executive - #1746471

We’re IDHL.

With over 20 years’ experience under our belt, we’d say we know a thing or two about all things digital.

span performance marketing, website development, eCommerce, and data intelligence. But we’re more than just a digital agency; we're our client's key partner in growth.

Joining our performance division, you’ll be part of a team of SEO experts and paid media trailblazers. Working across outreach, technical SEO, digital PR, social media and more – there’s not a part of performance marketing we don’t deliver.

Our superpower is helping ambitious brands accelerate their growth in the digital economy, and we work with some pretty cool clients like Cruise.co.uk, tombola, and Hammonds.

But what’s in it for you?

Aside from working with some of the best in the business (there are nearly 400 of us across IDHL), we offer a variety of benefits all aimed at making your life that little bit sweeter:

• 26 days holiday plus bank holidays and a birthday lie-in
• Two additional days for wellbeing and a volunteering day
• Additional annual leave purchase scheme or trade leave you don’t use for extra salary
• Hybrid working (a mix of office and home-based for many of our roles)
• Flexible working scheme
• Financial support from Salary Finance
• Company pension scheme and health care cash plan
• Private health care dependent on length of service
• Clear training and progression programme
• Free mortgage advice from experts
• Regular company events and awards
• Employee perks portal
• Plus many more, visit our careers page for more details

Invested in your growth.

Personal and professional development are core to life at IDHL. Harnessing potential, we’ll endeavour to support your career aspirations with our training programmes and personalised development plans.

Inclusivity matters to us.

We want our workplace to reflect the diversity of the world we live in. At IDHL, we foster an inclusive environment where every team member feels heard, supported, and valued. We aim to attract, develop, and retain the very best people irrespective of background, beliefs, or personal characteristics.

About The Role

We’re looking for an ambitious and passionate individual to join our fast-growing social team working across paid and organic social. You will be working across a variety of sectors and platforms. This is an exciting opportunity help us to deliver standout creative marketing campaigns working cross channels with our PPC, Studio and CRO teams.

Main Accountabilities

• Manage a portfolio of clients’ paid social accounts across multiple networks, predominantly Meta, Pinterest and LinkedIn
• Setup, implement, develop and track social campaigns across several platforms and markets while also combining insights from PPC campaigns where applicable
• Optimise campaigns to ensure they achieve the KPIs
• Conduct audience research, analysis and strategy
• Prepare cost estimates and budget management
• Ad Copy writing and testing
• Prepare and deliver monthly reports for the monthly progress calls with clients
• Analyse campaign performance and recommend next steps
• KPI reporting
• Understand the objectives of and participate in creating quarterly reports, client decks and future roadmaps in line with the agreed KPI’s
• Delegate tasks to Execs on shared accounts
• Work closely with the paid social technical account manager as well as with other teams within the organisation to ensure we deliver consistently across the board

Core Knowledge and Skills

• Excellent communication skills
• Organised, determined and persistent
• As well having excellent written and verbal communication skills you will have a strong customer service ethos and ability to build lasting relationships
• Meticulous attention to detail and be a perfectionist with a very analytical mind, almost a mathematician
• Strong trend awareness of what’s hot and what’s working right now across different social platforms
• Strong audience understanding and targeting skills
• Strong knowledge of Excel
• Strong time management skills in ensuring deadlines are consistently met and proactively managed
• Strong ability to work within a team and independently
• A positive, can-do attitude seeking out opportunities to develop your knowledge

Qualification/Experience Requirements

Essential

• Previous experience within a paid media environment and be eager to build on this and develop within our company
• Intermediate knowledge of the various paid social platforms, mainly within Meta, Pinterest Twitter and LinkedIn

Desirable

● Ideally have demonstrable experience in a Paid Social role gained from an agency or in-house position

Outline of typical goals and OKR's for the role

OKRs

• Ensure Time Tracker is 100% complete by the end of each day
• Achieve 95% TAM renewal rate
• Maintain productivity at 70%

Other relevant information

This is a hybrid role split between home and office working, ensuring you work from your contracted office on the relevant allocated day (Manchester Wednesday, Leeds Thursday).

You must also be available to travel frequently to client and new business meetings.